Crowd at a club show seen from backstage
Direct-to-fan release OS

The album is done.
Now build the business around it.

AlbumDone turns a finished record into a launch: release plan, fan list, presale, street team and city-by-city momentum — run by you and your team, with AI that asks before it acts.

Free · 4 minutes · Get your Launch Score instantly

Release command centerDemo data
After the Static album artwork
Aria Tate
After the Static
Presale build
--
Days
--
Hrs
--
Min
--
Sec
68
Readiness
Fan ownership58
Presale64
Local momentum70
3,120
Email
860
SMS
5
Cities
Built for your side of the business

Artists, managers and touring teams each get their own path in.

One system, every release

Streams don't pay the rent. Fans do.

Built for independent artists, artist teams, managers, labels, producers and agencies who want the fan relationship — and the revenue — to stay with the people who made the music.

Release planning

Every week mapped back from release day — with a Launch Readiness Score that tells you what's missing.

Fan CRM

Own your fans. Email, SMS, city and consent on every record, segmented from new fan to superfan.

Direct commerce & presales

Bundles, signed variants and presale goals with milestone unlocks.

TAKEOVER campaigns

Release-day fan takeovers with approved captions and assets. Fans post — we never post for them.

Street teams & City Momentum

Captains, missions and points — and a live read on which cities are heating up.

AI team, with approvals

Album, release and fan managers that recommend. Nothing sends without your sign-off.

Release Swarm

One release. Eleven ways to roll it out.

Upload footage for 60–90 post ideas a month, then run any of ten kits built from your release's own facts. Every draft waits in your approval queue — nothing posts or sends on its own.

Footage to posts

45 minutes of studio or vlog footage becomes hooks, clips and captions for every platform.

Pre-save & countdown kit

Countdown posts and pre-save pushes from announce to release day.

7 drafts

Lyric & quote cards

Shareable lyric or quote cards with captions.

6 drafts

Playlist & press pitches

Short pitches for playlist curators, blogs and press.

5 drafts

Fan-group messages + A/B hooks

Messages for each fan group, with two opening lines to test.

6 drafts

Behind-the-scenes stories

Multi-frame story sequences about making the record.

5 drafts

Hook-timed clip picks

Short clips cut to land on the song's hook.

6 drafts

Radio & DJ one-sheets

One-page summaries for radio hosts and DJs.

3 drafts

Fan-made post challenges

Duet, remix and dance prompts for fans.

5 drafts

Release-week posting calendar

A day-by-day plan across platforms for release week.

7 drafts

Thank-you & recap posts

Gratitude and recap posts after release day.

4 drafts

10 seats · now open

Strategic Founding Partners

Ten partners help shape AlbumDone and the It's Done Etc platform with the creator — artists, touring teams, labels, venues and technology partners. Each position is scoped one-to-one, up to $25,000. Separate from the Founding 100 artist beta.

Not an investment: no equity, ownership or returns. Nothing is agreed until a written agreement is signed.

Founding 100

One hundred artists and teams get hands-on launch setup, founding pricing and a direct line to the people building AlbumDone.